Context
Our client has developed a strong innovation activity in order to fuel its transformation. In this context, our client asked us to conduct a deep dive study on waste characterization.
Mission
We carried out a study to define the go-to-market strategy:
- Market study on megatrends and key forces shaping the industry
- Competitor benchmark and illustration of corporate-startup partnerships
- Funding analysis and illustrations of the latest investments
- Patent volume and key patent filer analysis
- Technology mapping introducing 5 segmenting criteria for the scope
- Sourcing of all startups in the field, and scoring them to narrow the list down to highly qualified stones
- Creating collaboration scenarios with each qualified startup and drafting of fact sheet one-pagers for top-rated partners
